Site Loader

Who knew that back in 1994 when Amazon started in the garage of Jeff Bezo’s home and began selling / brokering books online that it would one day become the largest online retailer in the world?

I remember years ago when I first saw Amazon online, my initial thought was this; why would I buy book online when I can simply drive to the local book store and buy a book? That is of course if I was a reader (Which I am not, but I am a very attuned listener). It made no sense to me. The entire concept made no sense to me. But over time I began to see more and more items for sale on Amazon. I started to see eBay becoming less used and Amazon becoming a place that I would every now and again buy from rather than eBay.

A few short years go by and I basically completely stopped using eBay altogether because I really got tired of losing bids. More and more items began to be sold on Amazon. Then clothes started to be sold on Amazon. What? Wait! Clothing? What happens if they don’t fit? What if I don’t like the material? Who pays for the shipping and handling back? THEN…..

Amazon Prime goes into effect. Pay your yearly membership and now just about everything you buy is free shipping to your home and if you need to return the item, it is free shipping back to the seller. Amazon then allows you to ship 7 items of clothing to your home to try them out and ship them right back if you don’t like them or if they don’t fit.

Did this change the mind of consumers for purchasing online? You bet it did. Amazon set the new “bar” for shopping online. It literally took the MARKETSHARE from almost all other online retailers by changing the MINDSHARE of the online consumer due to its ease of use and no hassle purchasing. Did it happen overnight…of course not. But they did it.

NOW just about everything I buy comes from Amazon. Just two weeks ago I bought a new pet for my daughter. A pet!!! A Madagascar Hissing Cockroach. Seriously…the little guy cost ten dollars and was delivered to my door in just a few days. Hello??? Where could I have bought a Madagascar Hissing Cockroach in Greenville, SC? I know most of you are totally grossed out right now…but if you could have seen the look of excitement on my 10 year old daughter’s face when the little guy arrived, you would never forget it.

Those that own marketshare
actually own MINDSHARE First!

So what does all of this mean for Real Estate and your business? I am so glad you asked….

If you have little to no Marketshare (i.e. Your sales are minimal and no where near where you want them to be at the end of your year)….chances are it is because you have little to no Mindshare as well. Chances are you are not changing with the way consumers do business in this day and age. Chances are YOU are the one inhibiting change. YOU are the one that is not doing more on Facebook, Twitter, Linked In, Instagram, etc…YOU are the one that is not using digital technology to go to where your target audience is. YOU are the one that is not using a good Customer Relationship Manager to know exactly who to contact and when to contact them.

So before all of you that have been in the industry since the Louisiana purchase start getting on your soap boxes and state that you have been doing business the same way for years and blah, blah, blah…Look at your sales today and compare them to 10 years ago. More than likely your sales volume and units was much higher years ago than it is today. I see it over and over again as a Broker In Charge. And don’t say it is because you wanted to slow down and in-turn make less income. You know that ain’t true…..(Yes I did use the word Ain’t….I can ’cause I live in the south!).

And by the way, don’t hear what I am NOT saying…Real Estate is still a very personal relationship business and there will always be the basics of real estate. And there will always be the Bob Burg Rule that says, “All things being equal, people will do business with and refer business to those people they know, like, and trust.”

Just like Amazon changed the mindshare of the online consumer you have to change your mindshare about technology and the way you are doing business in 2020. You MUST change YOUR mindshare FIRST in order to have more mindshare in your market….and then you will gain marketshare. You MUST own it. Own mindshare with your SPHERE of INFLUENCE first! Then you will see an increase in your marketshare.

Don’t be the one that inhibits change; especially in consumer behavior…YOU WILL NOT WIN! Your life will be easier if you accept the changes in the way real estate is done in 2020…just like your life is easier now because of Amazon.

Until next time ~ MLT

Matthew

166 Replies to “My Life Is Easier Because of Amazon! So Why Inhibit Change?”

  1. Wow! Thank you! I continually wanted to write on my blog something like that. Can I take a portion of your post to my blog? Ranna Farleigh Marley

  2. You really make it seem really easy along with your presentation however I in finding this topic to be really one thing that I believe I might by no means understand. It kind of feels too complex and very large for me. I am having a look forward to your next publish, I will attempt to get the grasp of it! Audrie Duane Hermosa

  3. Baru pernah makan shawarma doang. Di sebuah hotel di Surabaya yang lagi menyajikan masakan timur tengah. Ini mah kebab. Sewaktu makan shawarma, saya malah jadi pengen cocolin ke mayonaise yang banyak, hahahaa.. Faunie Pennie Talya

  4. I believe that is one of the most important information for me. And i am glad studying your article. However should statement on some general issues, The site taste is ideal, the articles is in reality excellent : D. Excellent job, cheers Sherry Rice Falconer

  5. Hello. This article was really fascinating, especially because I was investigating for thoughts on this issue last Monday. Deedee Connie Cibis Gratiana Tripp Novak

  6. Thanks for another informative site. Where else could I get that kind of information written in such an ideal way? I have a project that I am just now working on, and I have been on the look out for such info. Pooh Amory Rashidi

  7. Keep up the superb piece of work, I read few content on this internet site and I believe that your blog is rattling interesting and holds circles of superb info . Brittani Halsey Yunick

  8. I am very happy to read this. This is the kind of manual that needs to be given and not the accidental misinformation that is at the other blogs. Appreciate your sharing this best doc. Blakelee Gallagher Kendal

  9. Greetings! Very useful advice in this particular article! It is the little changes which will make the largest changes. Many thanks for sharing! Carilyn Griffin Anastasie

  10. Way cool! Some very valid points! I appreciate you penning this post and the rest of the site is very good. Danice Reinaldo Joanne

  11. Youre so amazing! I do not mean Ive read anything like this before. So great to discover someone with some initial thoughts on this subject. realy thanks for starting this up. this internet site is something that is needed online, somebody with a little originality. helpful task for bringing something brand-new to the net! Lilias Patricio Alber

  12. Fantastic goods from you, man. I have understand your stuff previous to and you’re just too
    excellent. I really like what you’ve acquired here, certainly like what you’re saying and
    the way in which you say it. You make it enjoyable and you still care for
    to keep it sensible. I can’t wait to read much more from you.
    This is actually a wonderful website.

  13. Sweet blog! I found it while searching on Yahoo News.

    Do you have any tips on how to get listed in Yahoo News?

    I’ve been trying for a while but I never seem to get there!
    Many thanks

  14. Oh my goodness! Awesome article dude! Thank you so much, However I am experiencing problems with your RSS.

    I don’t know the reason why I can’t join it. Is there anyone
    else having identical RSS problems? Anyone that knows the answer will
    you kindly respond? Thanks!!

  15. Hello I am so happy I found your site, I really found you by accident, while I was browsing on Digg for something else,
    Nonetheless I am here now and would just like to say
    cheers for a fantastic post and a all round entertaining blog (I also love the theme/design), I don’t have time to look
    over it all at the minute but I have saved it and also added in your RSS feeds,
    so when I have time I will be back to read a great deal
    more, Please do keep up the superb b.

  16. Does Clomid turn down estrogen levels? As an anti-estrogen seeking on recycle steroid eat, clomid pct is impartially crap at staving away gynecomastia. It will not bring down estrogen levels or inhibit the aromatization function, but in multitudinous cases, binding to the receptors is enough screen for tons men.

  17. First of all I would like to say great blog! I had a quick question in which I’d like to ask if you do not mind.

    I was interested to know how you center yourself
    and clear your head prior to writing. I have had trouble clearing my
    mind in getting my ideas out there. I do take pleasure in writing however
    it just seems like the first 10 to 15 minutes tend to be lost simply just trying to figure
    out how to begin. Any recommendations or tips? Appreciate it!

  18. Thank you for the good writeup. It in reality was once a leisure account it.
    Look complex to more delivered agreeable from you!
    By the way, how could we keep in touch?

  19. How diverse hours does over the counter viagra last. Sildenafil (Viagra) in support of ED (erectile dysfunction) lasts about four hours. It reaches high point concentrations in yon an hour, so it’s most artistically to take sildenafil 30 to 60 minutes in advance sex. While you can take it up to four hours beforehand, the effects liking slackening after two hours or so canada viagra prescription viagra over the counter.

  20. Hi! I know this is kinda off topic but I’d figured I’d ask.
    Would you be interested in trading links or maybe guest writing a blog post or vice-versa?
    My blog discusses a lot of the same subjects as yours and I think we could greatly benefit from each other.
    If you are interested feel free to shoot me an e-mail.
    I look forward to hearing from you! Excellent blog by the way!

  21. Amazing! This blog looks exactly like my old one!
    It’s on a totally different topic but it has pretty much the same layout and design. Wonderful choice of colors!

  22. Does tadalafil mother blood pressure. How does it sham blood pressure. buy 20 mg cialis online can reduce debase blood pressure. This is not a stew repayment for most men, but Cialis’ capacity on blood press is exaggerated if the generic cialis is enchanted with a nitrate drug. Nitrates are a particular of the treatments doctors decree concerning angina.

  23. Normally I do not learn article on blogs, however I wish to say that this write-up very compelled me
    to check out and do so! Your writing style has been surprised me.
    Thank you, very great article. asmr 0mniartist

  24. Youtube de fenomen olmak çok kolay.

    Günümüzde en çok vakit harcanan yerleden biri olan youtube de sizde eğer ki bir fenomen olmak istiyorsanız mutlaka takip2018 den Youtube abone satın al
    diyerek bütçenize uygun paket alarak videolarınızın onbinlerce yüzbinlerce izlenmesini sağlayabilirsiniz.

    .

  25. Hello superb website! Does running a blog like this require a lot of work?
    I’ve absolutely no understanding of programming but I had been hoping to start my own blog soon. Anyhow, if you have
    any recommendations or techniques for new blog owners please share.
    I know this is off topic however I simply needed to ask. Thanks a lot!
    0mniartist asmr

  26. I have been surfing online greater than three hours
    lately, yet I never discovered any attention-grabbing article like yours.
    It is beautiful price sufficient for me. In my opinion, if all web owners and
    bloggers made good content material as you did, the web will be a lot more helpful than ever before.

  27. I have been surfing on-line more than three hours as of late, yet I by no means discovered any
    fascinating article like yours. It’s pretty worth enough
    for me. In my view, if all website owners and bloggers made excellent content as
    you did, the web shall be much more helpful than ever before.

  28. I’m extremely impressed with your writing talents as well as with the layout to your blog. Is that this a paid subject or did you modify it yourself? Either way keep up the nice high quality writing, it is uncommon to look a nice blog like this one today.

  29. It is the best time to make a few plans for the long run and it’s time to be happy.

    I have learn this put up and if I may I wish to recommend you some fascinating issues or
    advice. Maybe you could write next articles regarding this article.
    I wish to read even more things about it!

  30. I really love your website.. Great colors & theme.
    Did you make this site yourself? Please reply back as I’m attempting to create my own website and want
    to find out where you got this from or just what the theme is
    named. Thanks!

  31. Unquestionably consider that which you said.

    Your favorite justification appeared to be at the internet the simplest
    thing to take note of. I say to you, I certainly get annoyed whilst folks think about concerns that they plainly don’t know about.
    You managed to hit the nail upon the top as well as outlined out the
    whole thing without having side-effects , people could
    take a signal. Will probably be back to get more. Thank you 0mniartist asmr

  32. I like what you guys are usually up too. This sort of
    clever work and exposure! Keep up the good works guys
    I’ve added you guys to our blogroll.

  33. I’ve been browsing online more than three hours today, yet I never found
    any interesting article like yours. It’s pretty worth enough for me.
    Personally, if all site owners and bloggers made good content as you did, the net will be a lot more useful than ever before.

  34. I have been browsing on-line more than 3 hours as of late, but I never discovered any attention-grabbing article like yours.
    It is pretty price sufficient for me. Personally, if all website owners and bloggers made good content as you probably did, the web will probably be much more useful than ever
    before.

  35. Hi there, i read your blog from time to time and i own a similar one and i
    was just wondering if you get a lot of spam comments? If so how do
    you stop it, any plugin or anything you can suggest? I get so much lately
    it’s driving me mad so any assistance is very much appreciated.

  36. Wow, marvelous blog layout! How long have you been blogging for?
    you make blogging look easy. The overall look of your site is
    wonderful, as well as the content! asmr 0mniartist

  37. It is the best time to make a few plans for the longer term and it’s time to be happy.
    I’ve learn this publish and if I may just
    I desire to recommend you few fascinating things or advice.

    Perhaps you could write next articles regarding this article.

    I desire to read even more issues approximately it!

Leave a Reply

Your email address will not be published.